ATTENTION: Women over 40
Age StrongHER™
A Private Wellness Experience for High-Achieving Women 40+
Longevity-Focused Wellness for Women Who Expect More From Their Health
You’ve spent years building a successful life.
Now it’s time for your health to feel just as supported, refined, and intentional.
Age StrongHER™ is for women who have outgrown traditional fitness—and are ready for a smarter, calmer, more sustainable way to stay strong, energized, and capable for the long term.
Accelerate Your Results With 90 Days of Customized 1:1 Fitness & Nutrition Coaching
Drop the inconsistency and receive the customized guidance, accountability, and support that has helped 500+ men and women take control of their health for good.
"She helped me shift my mindset"
She helped me shift my mindset about eating to allow me to break old habits and think much more critically about the foods I was consuming. She asked me to set specific goals then helped me stay on track to meet them. I highly recommend working with her!
~Kate P.
It’s Not That You’ve Failed at Fitness—It’s That Fitness Hasn’t Evolved With You
If you’ve tried to “get back into a routine” more times than you can count,
you’re not alone.
But the issue isn’t motivation.
It isn’t discipline.
And it certainly isn’t willpower.
Most fitness programs are built for a different stage of life—when time was flexible, recovery was faster, and stress was lower.
At this stage, your body needs something smarter.
Between career demands, long-term stress, hormonal shifts, past injuries, or health events, your system responds differently now. What once worked may feel exhausting, ineffective, or even counterproductive.
Pushing harder isn’t the answer.
Refinement is.
Age StrongHER exists because high-achieving women don’t need more intensity—they need precision, recovery, and support that matches their reality.
This isn’t about doing less because you’re aging.
It’s about doing what actually works now—so you can stay strong, capable, and confident for decades to come.
The truth is, getting and staying strong is much simpler than most of us allow it to be, even as we age…
Hi, my name is Beth Ann Dice and I’m inviting you to the most effective 6 months of fitness and nutrition you’ve ever experienced, specifically designed for high achieving women over 40.
After spending 20+ years in the corporate sector, I know firsthand what it looks like to succeed professionally while quietly placing your own wellness last—despite ongoing health challenges.
For years, I followed the same pattern so many high-achieving women do: pushing through, powering on, and assuming my body would eventually “catch up.” It didn’t.
That experience reshaped how I approach wellness—and why, for the past decade, I’ve helped women like you move beyond the hard-core exercise and restrictive diet mentality to create results that are not only meaningful, but sustainable.
Unlike most programs that rely on complicated systems, expensive meal plans, or unrealistic workout schedules that fall apart once the program ends, my work is rooted in simplicity, precision, and long-term support.
My goal is to strip away unnecessary rules and help you build a wellness approach you can actually commit to—one that supports your energy, protects your body, and allows you to feel strong, capable, and well in the life you’ve worked so hard to build.
What’s Included?
FITNESS
Workouts designed specifically for aging strongHER based on your goals with no need for a gym or burpees
Weekly progress check-ins to help you improve your results
Weekly Mindset Focus trainings to help you improve sleep, manage stress and more!
NUTRITION
Flexible meal plans based on your grocery budget, preferences, goals~even specific dietary needs!
Easy-to-follow recipe guides that are easily adaptable whether you are cooking for 1 or 10, even 100!
Weekly food/mood log reviews and plan adjustments as needed
ACCOUNTABILITY
Custom Program Roadmap with regular check-ins and goal reviews
Weekly live coaching calls with replays
Unlimited SMS access between sessions
Private Online Community access with bonus resources!
WHY Work With Me?
Certified Personal Trainer
Certified Mobility Coach
Certified Active Aging Specialist
Certified Sleep Coach
Certified Stress Management Coach
Certified Breast Cancer Recovery BOSU® Specialist
Certified Cancer Exercise Specialist
Here’s What’s Possible WHEN YOU WORK WITH ME…
Why Do MY
Programs
Work So Well?
My approach works because it’s about uncovering what works for YOU.
Don’t like kale? It won’t be in your meal plan. Only have 15 minutes to work out? Then let’s find the most effective way to move your body in those 15 minutes you have to spare.
As a coach, it’s not my job to hand-feed you new, impossible rules to follow — it’s my job to know the research, know the science, and have the tools available for you so you can be guided towards what feels good for you.
That’s what’s different about working with me, and that’s why this program has produced fast yet sustainable results for dozens of women just like you.
"I have worked out consistently for over a year"
She has helped so me much with changing my eating habits for the better. I have worked out consistently for over a year for the first time thanks to her. She has in-depth knowledge about nutrition and body issues. She's friendly and professional.
~Angie B
What to Expect In the FIRST
120-DayS of the Program
WEEK 1&2
Lay the Foundation for Strength & Confidence
Feel empowered as you build a solid foundation for strength training, learning safe, effective movements that will keep you injury-free and strong for life.
WEEK 3&4
Boost Energy & Improve Mobility
Experience a surge in energy as you activate muscles you haven’t used in years. Move with greater ease and less stiffness in your daily activities.
WEEK 5&6
Gain Strength & Build Momentum
Feel your body getting stronger as you lift with more control and confidence. Every session brings visible progress, increasing motivation.
WEEK 7&8
See & Feel the Difference
Recognize noticeable changes in your strength, stamina, and posture. You’ll feel more capable, both in your workouts and real life--where it really matters!
WEEK 9&10
Build Lean Muscle & Boost Metabolism
Start to see toned muscles and feel the metabolic boost that helps you burn fat more efficiently—even at rest.
WEEK 11&12
Elevate Your Energy & Endurance
Feel unstoppable as your stamina improves. Everyday tasks feel easier, and workouts become more exhilarating.
WEEK 13&14
Boost Confidence & Mental Resilience
Notice how lifting heavier doesn’t just build physical strength—it strengthens your mindset, resilience, and self-belief.
WEEK 15&16
Break Through Plateaus & Feel Empowered
Push past previous limits and realize how much stronger you’ve become. The sense of achievement fuels even greater progress.
WEEK 17&18
Move with Strength & Grace
Feel more balanced, agile, and powerful. Your body is moving better than it has in years, making daily life more enjoyable.
WEEK 19&20
Develop Lasting Strength for Life
Experience the deep confidence that comes from knowing your body is capable, resilient, and strong at any age.
WEEK 21&22
Feel Younger, Stronger, & More Vibrant
Your body is thriving—muscle definition, endurance, and overall wellness are at an all-time high.
WEEK 23&24
Celebrate Your Transformation
You’ve gained more than just muscle—you’ve gained confidence, strength, and the knowledge that you are unstoppable.
This Experience Is Designed for a Very Specific Woman
Age StrongHER is for women who are successful, capable, and clear on what matters now.
You’re not looking for motivation.
You’re looking for precision, support, and simplicity.
This is for you if:
You’re a high-achieving woman over 40 who values her time as much as her health
You’ve outgrown traditional gyms, loud classes, and one-size-fits-all programs
You want to stay strong, mobile, and energized—without overtraining or burnout
You’re in your Me Era—with the space to finally focus on yourself, unapologetically
You appreciate expert guidance, thoughtful structure, and a calm, private environment of your own
You want wellness that supports the life you’ve built—not another thing to manage
Age StrongHER is not for you if:
You’re looking for quick fixes, extreme workouts, or aesthetic-only goals
You enjoy high-volume, sweaty, competitive gym culture
You want rigid plans without personalization
You’re not ready to invest in your health at a premium level
And that’s okay.
This experience isn’t meant to be everything to everyone.
Who Is
Beth AnnDice?
Beth AnnDice is a [Certified Personal Trainer] with a degree in Kinesiology from [UCSB], who is passionate about [WHY YOU DO WHAT YOU DO]. Since [2010], she has been helping [TYPE OF PEOPLE] achieve [GOAL] by using [METHOD].
In her free time, Beth AnnDice likes to [HOBBIES]!
Frequently Asked Questions:
My goal is to make sure this program is the perfect fit for anyone who joins, which is why there’s an application process. I want to set you up for success, whether it’s with this program or one that’s a better fit for your needs and goals right now.
When you click the button to apply, you’ll be taken to a short form. The questions on the form allow me to understand what your challenges are at the moment, and what you’re wanting to achieve. From there, you’ll be able to book a time and date for a FREE 45-minute call on my calendar to discuss your form and see if this program is a good fit for you. Either way, I will make sure you leave with a resource, program, or guidance that can help you with your next steps!
This program is different because you’re different! I customize your plan to YOU — your needs, your preferences, and even your schedule. I want to set you up for success, not failure, so everything we do together is highly tailored to what will work best for you to stay consistent.
Why do I need to apply?
My goal is to make sure this program is the perfect fit for anyone who joins, which is why there’s an application process. I want to set you up for success, whether it’s with this program or one that’s a better fit for your needs and goals right now.
What happens when I apply?
When you click the button to apply, you’ll be taken to a short form. The questions on the form allow me to understand what your challenges are at the moment, and what you’re wanting to achieve. From there, you’ll be able to book a time and date for a FREE 30-minute call on my calendar to discuss your application and see if this program is a good fit for you. Either way, I will make sure you leave with a resource, program, or guidance that can help you with your next steps!
How is this program different?
This program is different because you’re different! I customize your plan to YOU — your needs, your preferences, and even your schedule. I want to set you up for success, not failure, so everything we do together is highly tailored to what will work best for you to stay consistent.
Do you have a guarantee?
Yes. If you show up and do the work inside of this program and still don’t get results like the dozens of other clients who have, you’ll receive a complete refund for the program.
What happens after 6 months?
Throughout the program, we will meet privately to review your progress to ensure that we are working together to help you meet or exceed your goals--we may even find we need to set new goals! As we approach the 6 month mark, we will meet privately again to decide together if it makes sense to move into the next phase of the program, or if a new program is best suited for you to achieve those goals-even if that means a different gym!